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Converse s'offre Jane Birkin pour ses 100 ans
Source: http://www.larep.com/mode-5972.htmlL'année 2008 marque le 100e anniversaire de la célèbre marque Converse.
A cette occasion, la griffe lance une campagne baptisée "Connectivity", dans plus de 75 pays.
Elle est incarnée par des figures emblématiques de la musique, des arts, du sport et de la mode, décédées ou vivantes. Ainsi, l'acteur James Dean, le musicien Sid Vicious, et le sportif Dwyane Wade font partie des égéries du centenaire de la marque. En France, l'actrice et chanteuse Jane Birkin a été choisie.
Le point commun entre ces ambassadeurs du présent et du passé est leur "vision optimiste de la rébellion", indique le communiqué de la marque. En Italie, l'ambassadrice est l'actrice Asia Argento, alors que le musicien Ian Curtis, chanteur de Joy division, est l'ambassadeur de la Grande-Bretagne, et Nina Hagen l'égérie allemande.
L'image de Converse s'est construite en un siècle, autour de partenariats avec de grands joueurs de basket et des stars de la musique. "Audacieuse et emblématique, cette campagne rend hommage aux personnages - du passé et du présent - qui repoussent les limites de la créativité, qui inspirent l'originalité et qui incarnent les valeurs de la marque" a indiqué Geoff Cottrill, responsable marketing.
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Xtreme Biography: Santa
- When Santa isn't bringing toys to good little children, you might be surprised to find him on the naughty side of town. You shouldn't be surprised, though. Santa's kind of a dirty old man. Watch the hilarity on Atom.com
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Converse Be News
Memorial falls to Converse Wagner despite early lead - Victoria Advocate
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Converse EDC takes look at growth, ‘brand identity' factors - San Antonio Express
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Converse woman killed in wreck near Toledo Bend - Alexandria Town Talk
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Converse 100th anniversary shoes in a box - Retro To Go
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Converse Grateful Dead Chuck Taylor Kicks - Ear Sucker
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South Carolina still has $300 million in unclaimed money - WCBD
 WCBD | South Carolina still has $300 million in unclaimed money WCBD, SC - State Treasurer Converse Chellis released the Unclaimed and Abandoned Property figures for calendar year 2008 on Wednesday. The program is better known as ... |
Trustees break in joint fire, police headquarters - Delaware News
Trustees break in joint fire, police headquarters Delaware News, OH - *Trustees approved change orders related to the building, including $42405 to Altman Company and $7624 to Converse Electric. By KEVIN CORVO Norwich Township ... |
College roundup: Clemson women win; Wofford, Upstate women fall - Spartanburg Herald Journal (subscription)
College roundup: Clemson women win; Wofford, Upstate women fall Spartanburg Herald Journal (subscription), SC - Pfeiffer 91, Converse 87: In Misenheimer, NC, Devona Knight scored 20 points and grabbed six rebounds to leave Converse still searching for its first win of ... |
Sean's strange recipe for marriage - Stuff.co.nz
 Stuff.co.nz | Sean's strange recipe for marriage Stuff.co.nz, New Zealand - MAKING MARRIAGE WORK: Sir Sean Connery has been married to Micheline for over 30 years but cannot converse with her in her native French. ... |
Santa Cruz police seek 19-year-old Watsonville man in connection... - San Jose Mercury News
Santa Cruz police seek 19-year-old Watsonville man in connection... San Jose Mercury News, USA - He was last seen wearing a blue Dallas Cowboys sweatshirt, khaki Dickies pants and black-and-white Converse shoes. The victim, Vincente Christopher Moreno, ... Man stabbed to death in Santa Cruz's first homicide of the year Man stabbed to death in Santa Cruz's first homicide of the year |